Happy 2019! With a new year comes a new focus for Public Good that we’re excited to share with you. Since we launched our platform for nonprofits we’ve gotten to know so many mission-driven organizations doing great things in the world that inspire us daily. And we’ve grown a lot, too! A relatively simple fundraising platform has evolved into an action platform that allows people to make a difference in multiple ways on the issues important to them.
The capabilities of the platform and the potential to reach so many people to do more good make it an ideal tool for organizations who want to make a difference. This year we’ll focus on expanding and refining those capabilities. We’ll continue to partner with leading national and global news outlets like CNN and USA Today to tackle issues like impaired driving, natural disasters, and disease. We’ll continue to use our breakthrough machine learning and matching algorithm to give readers meaningful actions for the particular story they’re reading. And now through partnerships with large nonprofits like the Arbor Day Foundation, as well as other mission-driven brands and companies like Unilever, our innovative impact units will give readers even more ways to act on issues at the moment they’re inspired to do so.
But wait, there’s more! With our new focus comes a new website, too! Now publicgood.com better reflects our mission to make the news actionable, with information on how Public Good works with the media, nonprofits, and brands to make a difference on important issues. You’ll find everything from our whitepaper “Doing Well by Doing Good” to examples in the news to how you can get started. Take a look around and let us know what you think!
We’re thrilled to start 2019 with a renewed focus on our mission to make a difference, and we’re thankful you’re on the journey with us. We hope you’re renewed and refreshed and ready to make a difference in 2019 too!